Friday, April 27, 2012

mind's EYE

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Everything seems so simple today : luxury brands popping-up everywhere, Not satisfied with « one » flagship store, they want to reach you anywhere, they want wallets full of  cash ready to jump into their drawers. 
Luxury seems to be only about a price tag, the most expensive bags are sold by thousands and carried with the cheapest outfits,
I have never heard talking so much about luxury and never seen so much vulgarity out there.
Despite that, there are still some inspiring exceptions.
Fontana, a family owned Milan based leather goods maker has one single shop in the same building where goods are made and mass production is a word which doesn’t exist in their vocabulary. This means that if you have to go there in order to buy one of their beautiful bags or wallets.
Designers and craftmen at the atelier will listen and exauce customer’s desire for unique and very personal pièces made of the highest quality of leather. 

A great treat in a too global world...

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